
“If you pay attention, you can learn wild things beyond modeling in this job,” she says. And it doesn’t hurt that she’s worked with many of the most talented names in the business. The likes of Mary-Kate and Ashley Olsen, Victoria Beckham, and Rihanna have long proven there’s more than one way into fashion, and as someone who is photographed as often on the street as she is on the runway, Hadid has developed a keen sense of her own style much like they have-not to mention a megastar-worthy social media following. In the current landscape of multihyphenate designers, her latest career move couldn’t be more well-timed. There are limited-edition drops in the works as well, including one Hadid calls “varsity funk” that shows off her flair for color blocking on preppy shapes like the classic rugby.

#GIGI HADID SERIES#
That sweater is part of a series of forever pieces-slim-fit joggers, hoodies, tanks, scarves, beanies, and the like-that come in a myriad of warm hues: bubble-gum pink, turmeric yellow, and cherry red, to name a few. “It’s the first time I’m wearing one of the new samples, and I love the color,” says Hadid, a little giddy with excitement.

Except this one isn’t a hand-me-down-it’s a sweater from her just-launched new label, Guest In Residence. I am speaking to the supermodel via Zoom when she called me from a hotel room in London, she popped up on the screen dressed in-what else?-a gorgeous sunflower orange cashmere crewneck. “Those were the only cashmere pieces I owned for a long time,” Hadid admits. With her life in a moment of transition-one both wildly exhilarating and bewildering-the cozy knits offered the reassuring feeling of home. Her favorites were all stealthy chic: a gray turtleneck that fastened with leather straps (her mother’s) and an all-engulfing button-up cable-knit cardigan from her father. Thankfully, her parents had planned ahead: They’d sent their then teenage daughter off to college at the New School with the cashmere sweaters she’d swiped from their wardrobe on cooler days in California. “I’m always the person who’s cold even when other people feel hot,” says Hadid, with a sigh. Needless to say, the bone-chilling weather was a shock to the system.

When Gigi Hadid moved to New York from Los Angeles almost a decade ago, it was on the brink of a particularly bitter East Coast winter.
